It was a brave crowd that came out for the third annual KW Polar Plunge on Saturday February 22nd, 2014. This fun and dramatic community event is the pride and joy of founder Greg Lehman, who started it three years ago after losing a bet. Participants including Greg collect donations from sponsors, and then dress up and jump into freezing water to support KidsAbility.

This winter has been the coldest on record for many years, and those who took the plunge deserve a lot of credit for boldly jumping into a COLD kiddie pool on a day that hovered right around zero degrees. The rest of us were awfully grateful to be bundled up in boots, hats and jackets that were a bit more appropriate for the middle of winter in Canada. I think every one of us in Waterloo Town Square that day was glad that the event was rescheduled from the original January 25th date due to dangerously cold temperatures. Zero Celsius is pretty cold– but it could have been worse!

The jury is still out on the final total, but word has it that this year’s event raised over $7000, all of which will go directly to the KidsAbility facility in Waterloo. KidsAbility is a terrific organization that “empowers children & youth with special needs to realize their full potential through life-changing therapy and support services”.

As always, it is the volunteers and community sponsors that made this event such a success. Thanks to Nom Nom Treats, Hogg Heating and Air Conditioning, KFUN 99.5FM, Spike Creative Solutions, Bre Creative, Bright Water Services, Boston Pizza, Beertown, and everyone else that contributed to this year’s KW Polar Plunge.